Vol. 4, Issue 3 • April 2020
To make the most of your limited time as a small business owner, building a solid set of reliable processes to keep business flowing is key. Spring represents a wonderful opportunity to take stock of how far you’ve come and to clean house in every aspect of your small business venture.
Read below for 5 spring cleaning tips for your small business:
1. Take on one tiny problem first
The key to actually getting anything done is to build up decent momentum straight out of the gate. Start by picking a tiny problem that you’re absolutely certain is easy to fix to get one task up on the scoreboard as quickly as possible.
2. Identify a more challenging task to tackle over time
The key here is to avoid becoming overwhelmed. Break the task into bite-size pieces and put them on some sort of schedule to make the overall work seem much less daunting. The main benefit here is again—momentum.
3. Throw an outsider at your process
One of the simplest ways to identify potential areas of improvement is getting a newcomer involved. Simply explaining your approach to common processes out loud is guaranteed to highlight weak points in execution, and the external feedback you get will identify refinements you might never have thought of alone.
4. Walk a mile in your customer’s shoes
Walk through the process of purchasing an item or signing up for a new subscription from your customer’s point of view. You’ll inevitably find areas of potential friction or uncertainty that could damage sales and cost you money.
5. Create a spring cleaning schedule
By this stage, you should have made some serious progress in tidying up your general act. The key now is to put the spring cleaning process itself on some sort of schedule. The simple deed of putting next year’s start date on a calendar will help solidify a very healthy habit for your business.
Grow Mother’s Day Business!
Customers want to show their appreciation for their mothers, and you can offer them great deals to attract the wave of oncoming business!
Here are some examples:
|Spring Cleaning – 15% off for any new customers||Restaurants – $10 Off 2 Dinner Entrees of $30 or More|
|Florist– Free Flower Delivery||Department Stores – All Clothing – Buy 1, Get 1 Free|
|Photography – $20 Off Digital Prints||Card & Gift Shops – 20% Off Any Purchase|